natural skincare routine for aging skin. Model with serum dropper next to skin.

The Ultimate Pro-Age Skincare Routine

Aging skin isn’t a problem to fix—it’s something to be celebrated! It's a reminder of how lucky we are to be alive.

But we get it, the signs of aging on the skin like wrinkles and fine lines aren't exactly our favorite.

Starting in our 30s, collagen and elastin production decrease by about 1% each year. By our 40s and 50s, skin’s natural barrier weakens and lipid production drops, leading to dryness and fine lines. Sun exposure, stress, and hormonal changes can accelerate these shifts.

We're not about anti-aging though. Why be against something that is so beautiful?

Our approach? Pro-Age aging. We should celebrate the years we've accomplished. All of the wisdom we've gained, and the experiences we've had.

The Pro-Age philosophy is about supporting these natural changes—not fighting them. We designed our Pro-Age line to gently strengthen the barrier, restore hydration, and encourage renewal with clean, plant-based ingredients that work in harmony with your skin.

While everyone's skin is truly different, here is our standard Pro-Age routine that we recommend, especially if you're just now starting on your clean skincare journey:

Step 1: Cleanse – Pro-Age Cleansing Milk

Cleansing is one of the most overlooked steps in mature-skin care. As we age, our skin produces less oil, meaning harsh foaming cleansers could strip away what little natural moisture we have left.

Our Pro-Age Cleansing Milk uses a creamy, non-stripping base to gently remove makeup and impurities while replenishing hydration. Bakuchiol (a plant-based retinol alternative) helps smooth texture, Wild Yam Root Extract boosts elasticity, and Vitamin E protects against environmental stress.

Why it matters: Mature skin needs a cleanser that supports elasticity and leaves the barrier intact.
When to use: Morning and night for a clean, nourished base.

Step 2: Exfoliate – Cream Exfoliator with 9.8% Glycolic Acid

As cell turnover slows, dead skin cells linger on the surface, making skin appear dull and uneven. Gentle exfoliation encourages renewal and helps your serums and moisturizers work more effectively.

Our Cream Exfoliator blends finely milled rice particles for physical polishing with 9.8% formaldehyde-free glycolic acid—a sustainable AHA that dissolves dull buildup. The creamy base keeps it hydrating rather than harsh, making it ideal for mature or sensitive skin.

Why it matters: Boosts radiance, smooths texture, and supports collagen renewal without irritation.
When to use: One to two nights per week.

Step 3: Tone – Pro-Age Toner

Over time, the skin’s pH can become more alkaline, weakening its protective barrier and increasing dryness and sensitivity. Toner helps rebalance that natural acidity while infusing antioxidants and helping your moisturizers soak deeper into your skin.

Our Pro-Age Toner contains Hibiscus Hydrosol to improve elasticity, Frankincense to reduce puffiness and uneven tone, and Rose Oil to hydrate and calm. It preps the skin to better absorb every step that follows.

Why it matters: Restores balance, boosts firmness, and reinforces the skin’s natural defense system.
When to use: Morning and night after cleansing (or exfoliating).

Step 4: Infuse – Barrier + Beyond Vitamin Water Serum

As we age, the skin’s barrier—its outermost layer that locks in moisture and keeps irritants out—becomes weaker. This can lead to dehydration, dullness, and sensitivity.

Our Barrier + Beyond Vitamin Water Serum delivers a surge of vitamins A, B, C, E, and K to rehydrate, strengthen, and protect. Hyaluronic acid plumps fine lines, niacinamide smooths and brightens, and lactobacillus ferment supports a balanced microbiome.

Why it matters: Think of it as a daily multivitamin for your skin barrier—keeping it resilient and radiant.
When to use: Morning and night, directly after toner.

Step 5: Moisturize – Blue Dew Beauty Balm

As oil production declines, skin struggles to retain moisture. A rich, emollient balm helps lock in hydration and defend against environmental stressors.

Our award-winning Blue Dew Beauty Balm melts from balm to oil, sealing in moisture while calming irritation. Blue Tansy Oil soothes inflammation, Camellia Seed Oil restores elasticity, and Ucuuba Butter softens and smooths without clogging pores.

Why it matters: Restores the skin’s moisture levels, strengthens the barrier, and targets signs of aging.
When to use: Day and night before your oil-based serum.

Step 6: Brighten – Under Eye Elixir

The delicate under-eye area is often the first to show signs of aging like fine lines, puffiness, and dark circles. A targeted treatment keeps this area hydrated and smooth.

Our Under Eye Elixir blends Rosehip Oil, Frankincense, and Vitamin E to nourish the delicate skin around the eyes. This nutrient-rich formula helps minimize the look of fine lines and enhances firmness for a well-rested, youthful appearance.

Why it matters: Hydrates and strengthens delicate under-eye skin while reducing the look of puffiness and fine lines.
When to use: Gently apply a small amount at night after moisturizer.

Step 7: Nourish – Pro-Age Serum

With collagen loss and slower turnover, mature skin thrives on nutrient-dense oils. The Pro-Age Serum blends Bakuchiol Seed Oil (a natural retinol alternative), Pomegranate Seed Oil, and Rosehip Oil to promote firmness, smooth fine lines, and restore a healthy glow.

Why it matters: Provides the regenerative benefits of retinol—without irritation. It deeply nourishes and protects the skin’s lipid barrier, leaving it supple and luminous.
When to use: Nighttime after your moisturizer (ex: Blue Dew).

There is something beautiful about growing into your skin and embracing the changes that come with time. Each line, freckle, and smile mark tells a story of life well lived. When you care for your skin with intention and consistency, you are not chasing youth but nurturing confidence, health, and vitality. The Pro-Age philosophy is about honoring the skin you are in and celebrating the beauty that deepens with every season of life.